Hot Database

Many agree that video is the “next big thing” in digital, and in some places it’s already king of all networks. According to several industry insiders at a recent panel on digital marketing and IT entrepreneurship, photography is still the most responsive medium in our region. However, video is ...

One reality that we cannot hide is that the sales process has now become more complex and dynamic in all markets. Online communication platforms have given consumers greater decision-making power and with this, the work of a salesperson has had to adapt to the demands of new generations of customers ...

The market is constantly changing. The profile of the new consumer is influenced by political, economic, social and technological factors, which directly interfere in the market for goods and services.

Understanding the habits of new consumers, what or who influences them , and identifying the ...

The situation the world has been going through has had a direct impact on people's lives, and social isolation has had a direct impact on the economy in several sectors in Brazil. An unexpected situation that required resilience and adaptability from everyone, especially companies.

There is a lot ...

The Editorial Calendar is the heart of Content Marketing. With it, you can organize ideas, agendas, measure production time, distribution, formats, materials, etc. Just like communication planning , the Editorial Calendar, which is part of the planning, is something floating and flexible, where we ...

Hello! At Santa Fe/FALOMI, we are always committed to sharing valuable knowledge that can help the health and beauty industry thrive. Today, we will explore the challenges that beauty clinics face when generating leads and how digital marketing can be the key to overcoming them. After all, the ...

Did you know that, for 58% of experts, Agile Marketing is recommended because it has the power to improve productivity at work?

And that 54% of them believe that it optimizes the ability to manage priorities in the face of change?

In our current scenario, full of rapid and constant changes, we ...

Transformasi digital telah merevolusi dunia bisnis, dan inti dari revolusi ini adalah Kecerdasan Buatan (AI) . AI bukan sekadar alat, namun merupakan mitra strategis, yang mendefinisikan ulang cara merek berinteraksi dan melibatkan audiensnya. Saat kami menjelajahi dunia pemasaran digital , kami ...

في عالم الأعمال التنافسي اليوم، تسعى المؤسسات باستمرار إلى إيجاد طرق لتحسين عمليات المبيعات لديها، وتعزيز الإنتاجية، وتحسين جهود التسويق. ومن بين الأدوات القوية التي تلجأ إليها الشركات بشكل متزايد برامج تسجيل العملاء المحتملين. تساعد هذه التكنولوجيا الشركات على التركيز على العملاء المحتملين الأكثر ...

人工智能 (AI) 已经改变了市场的无数领域，营销也不例外。从电子商务中的产品建议到分析客户行为，人工智能在公司的营销策略中以强劲且不断增长的方式出现。

根据 IBM Morning Consult 的一项研究，41% 的巴西公司使用一定程度的人工智能，其中 30% 专门将其应用于营销和销售。该数据凸显了该技术在现代商业环境中的重要性和相关性。

41 %
巴西公司在一定程度上投资了人工智能
30 %
41% 的人投资人工智能，特别是在营销和销售方面
在本文中，我们将探讨人工智能对营销的影响、其好处、实际应用示例以及将该技术集成到您的营销活动中的一些策略。其目的是提供关于人工智能如何优化流程 ...