Ultimately, this is a reflection of the growing importance that mobile devices are receiving in recent years. In fact, as device technology increases and becomes more popular among the masses, apps become the best options for businesses in all segments.
However, if you're considering going down this path, you'll philippines phone number need to learn how to get your app found amidst the ocean of options.
That's what ASO (App Store Optimization) is for, also known as SEO for apps.
Curious? Then check out the complete guide we prepared to help you on that journey!
In this post you will see:
Why invest in an app?
How users find apps
What makes app marketing different?
How do Apple and Google approach app search?
5 useful tools to promote and grow your app
8 items to optimize your SEO for apps
Step by step to measure your success in searches
Why invest in an app?
Have you ever looked into the app market in Latin America? A quick Google search is enough to find interesting materials talking about how it is worth investing in this area.
The market continues to grow, there are more web accesses through mobile devices than through computers, and consumer habits indicate that applications are here to stay.
It is clear that there is no point in creating an application that is not really useful, there are already many of those out there and the vast majority fall into oblivion.
But a relevant application that meets a public demand well has great opportunities to generate engagement and even profit for a business.
You only have to look at how some of the biggest brands are using apps in their marketing and sales strategies to fully understand this concept.