In today's marketing, companies seek to create quality content that 'entertains' the customer and that brings them closer to the brand. This is what Fashion Branded Content is all about. This and much more.
If I ask you: what would help you achieve love at first sight in your Digital Marketing strategies? You will probably answer “with quality content”. We have already read a lot about the importance of content in our Marketing strategies. We also know, like the 2 table, that emotional involvement is what really has an effect on conversion with the final client.
Ana Diaz de Rio Marketing
That's why I've decided that, in these lines, we're going to leave argentina phone number data aside all the technicalities and start this post with a game of True or False. What do you think? In this way, we'll get to the key point of this post in no time:
When an online marketing professional meets with a client and tells them about their actions on social media, does the client understand what they are talking about and smile happily?
TRUE
Fake
When an Online Communication professional tells his client that it is necessary to take action with Influencers, does the client know this playing field, understand its importance and add a 'Whatever it takes'?
TRUE
Fake
When a Marketing Director sits down with a client and tells them that it is essential to carry out Branded Content actions, does the client nod insistently because they are familiar with this type of action and have no qualms about investing?
TRUE
Fake
If you have played… you should have an “aab” in your solutions, which is the reality in which we move today in Spain. A great knowledge on the part of digital professionals about the importance of Branded Content but a huge gap on the part of clients and/or those interested in their brands being leaders in this field. (I am talking about some large companies but especially medium and small companies).