Trends and keys for personalization

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They usually appear at the top of the page. More than 60% of the search results that Google gives are this type of snippets. Conversational marketing: Users increasingly want to have more self-service experiences, in a non-intrusive way. This application, such as chatbots in eCommerce and live chats , accompany and give security to users in the last moment of purchase. Video Marketing: Videos will account for over 80% of online traffic and are 50 times more likely to rank #1 in SERPs than other SEO techniques . Local SEO Trends and Marketing The efforts to achieve the best result will always be one of the techniques that brings the greatest benefits in terms of organic positioning .


Local positioning will make more sense than ever, as skype database the number of users who search for the services they need within their own geographic area is increasing. Therefore, local SEO is one of the suggested strategies for all those brands and companies that want to impact their closest audience, speaking in geographic terms, in order to become the leaders in their region. In other words, it is about being the first to offer a solution for a need in a certain space and time. User Experience in Digital Marketing: and interaction User Experience UX User Experience UX During the pandemic, numerous test practices were implemented on platforms and websites of different companies, the basis of which was the experience lived by users.