The idea that the SRG might want to part with the specialty program "Swiss Pop" unfortunately makes little sense. Of course there are savings to be made, this program also has to be managed and license fees are incurred. But the success of Swiss Pop lies in the nature of the program, which is ad-free and consists of non-stop music.
A buyer of "Swiss Pop" would suddenly lose reach if advertising suddenly started appearing in shops, restaurants and elsewhere. Without advertising, the program makes no sense for a private entrepreneur.
It might even make no sense for many shops romania rcs data and restaurants to broadcast it, because they don't want to advertise for the competition. There is no problem finding alternatives, because there are hundreds of programs on the Internet that offer ideal background music without advertising, around the clock, mostly lounge music and large, international orchestras from the past and present.
It would make more sense to take another look at "Virus". A program that has hardly any listeners, but does incur some personnel costs. "Virus" was an attempt from the start to lure some young listeners away from the private stations. Without much success.
"Swiss Pop" doesn't cost much, but "Virus" does. advised to save money where it really makes a difference.