SEO Analyst at MD Marketing Digital

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Linkbuilding Black Hat
Just as in real life, in the digital world there are also more cunning people. Black Hat linkbuilding, on the other hand, comprises practices that could be considered controversial and questionable, sometimes prohibited by search engines. This includes techniques such as mass link buying, creating backlinks from low-quality websites, or participating in manipulated link schemes. These practices can result in penalties from search engines and damage the reputation of your website in the long run.

There are different types of penalties (algorithmic penalty, manual norway mobile database penalty, per page, per site, among others) and they can range from a decrease in search ranking to complete removal from the search index, which can have devastating consequences for the visibility and online reputation of a website in the long term.

Black Hat linkbuilding is a discouraged strategy since it not only contravenes search engine policies but also compromises the integrity and credibility of the online ecosystem as a whole. Likewise, if you decide to opt for this strategy, keep in mind that you do so at your own risk and consider the possible repercussions for your website or that of your clients.

It is important to remember that an SEO specialist always walks on the edge of the abyss, without becoming black or white (let’s not forget Amanda Chicago Lewis‘ words) and many times we find solutions in unconventional alternatives. The secret is to do it in the best possible way, without falling into discouraged and risky practices.