Post on LinkedIn
Same as Twitter, pull out all the stops. If you have a business page and a personal page, share to both. Or post to your business page first, then share to your personal page. This gives visibility to both.
11. Post on Facebook
Make sure there is an image and that the uganda phone number list title looks good. Mention anyone you include in the article.
12. Social Media Videos: One-Minute Advertisement for Your Content.
Today, the most effective way to promote content on social networks is video. Like many other things in content marketing, it requires 10 times more effort, but brings 100 times more results.
Add captions
Add campaign tracking code to the link
If you track it correctly, you'll get accurate attribution for your efforts. The following is typical for our social videos. That's literally 100x the results of a typical social post. Not bad, huh?
13. Ask for early appointment to these social positions
When a post on Facebook or LinkedIn gets early engagement (likes, comments, and shares), the social algorithm is more likely to show it to more people.
The goal is to trigger the algorithm and therefore significantly increase your reach. Yes, this means promoting a post that promotes an article that promotes a business. It sounds weird and indirect, but that's how things work these days.
You're looking for a quick pick-me-up from friends, family, and partners. Reach out to them on Slack, Discord, Google Hangouts, or wherever your allies meet.
But don't send them a link to the article. Send them a link to a social page. Ask them to engage with the post by liking it, commenting on it, and sharing it.
14. Step up your efforts to protect employee interests
Got a team? Any chance they'd want to jump in and help with marketing? This is a group that can quickly win at social activity. Just throw a message like this into the company chat.
"Hey guys, we just published a great piece on [topic] and it's time to promote it. This process is very important to our business and every little bit of engagement helps.
It's completely painless. Just click this link and give it a like and comment. Huge bonus points if you share it with your network. Thanks to all of you! It's the little things that make a big difference..."
Make it fun, but not mandatory. Don't require (or expect) your employees to use their social feeds to promote the business.