Unique content does not mean only the uniqueness of the text, but the uniqueness of its content. How does your article differ from similar articles? If these are landing pages, how does your landing page differ from the landing pages of your competitors ? A unique vision of solving a problem is when, for example, you are not an engineer, but you solved an engineering problem using Chat GPT. Such a unique way of solving a problem distinguishes your article.
Another important point is that current best practices australia telegram data and common knowledge should cover as many ways to solve a problem as possible. When a user is looking for how to do something, we should offer several ways to solve it. However, often content created by writers does not include an assessment of which way is the best. People are afraid to make content too personal, and non-experts cannot give professional advice. Try to find a recommendation in each of your articles and indicate which way you think is the best way to solve the problem.
A unique way of solving a problem also involves using new solutions that are not found anywhere else. Share them and it will give a significant advantage to your article.
Combining unexpected technologies and concepts can also make your content unique. For example, many articles compare SEO to PPC, but you can also compare SEO to offline events or PPC to offline events, direct outreach, sales, or other marketing tactics. This will add uniqueness to your content.
A unique personal perspective is a new role that solves a problem that is usually solved by someone else.
The last point is tests and cases even without practical benefit. For example, if we are creating content for a tool that sends emails, we can write an article: “How we sent a thousand emails and how much did it cost us?” Maybe it’s not a thousand, but a million emails. Such an experiment may not have practical benefit, but during its execution we could learn something, find bugs, etc. Even if it does not have a direct benefit for the target audience, such experiments can be useful for someone who is solving a unique problem that has not yet been solved online.