You should pay attention to the following aspects:

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To get started, it's a good idea to set a test budget to gather initial data and understand how different metrics affect your advertising costs and results. As you gain data, you'll be able to analyze and forecast costs and results more accurately, which will help you plan your budget and advertising campaign strategy.

Demand features
Demand features

When planning and implementing advertising campaigns, bolivia telegram data it is important to consider the specifics of the demand for your products or services. It is known that the conversion funnel can be quite straightforward: the user sees an ad, goes to the website and places an order. However, in reality it is a more complex process due to different levels of engagement and decision-making by the customer.


The AIDA model. This model describes four stages of customer interaction with advertising and a product: Attention, Interest, Desire, Action. The higher the value of a product or service, the longer it usually takes for a customer to move through these stages. Advertising campaigns can be tailored to match these stages.
Decision complexity: It is difficult to sell expensive, complex products or services that require careful thought and decision-making. Such customers often spend a lot of time researching and gathering information before making a purchase.
Lead magnets and pre-sales steps. For difficult or expensive products or services, it is important to prepare lead magnets that will help attract attention and build relationships with potential customers. This can be free content, consultations, demonstrations, etc. This helps make the decision process more controllable by the customer.