Apple Card , the Amex of the 21st century

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Magazines available in the Apple News+ offer

In addition to magazines, News+ will offer access to articles from the LA Times and the Wall Street Journal as well as specialized digital offerings like theSkimm. Apple promises an on-device article recommendation system and the absence of audience tracking or advertising markers to protect user privacy. This means that Apple News+ partner publishers will have little or no information about their audiences and will therefore be at the mercy of Apple's algorithms and "curators." No wonder some publishers like the New York Times have called for a "boycott" of the platform to avoid being disintermediated.

Another black mark for publishers. Apple has brought honduras cell phone number list back into fashion the concept of interactive content (e.g. animated covers or infographics) for magazines distributed by News+. This will require them to make additional efforts to create specific content – ​​like the late Newsstand – but this time they will be directly compensated by Apple for their efforts.


Second part of the service offer. Apple Card, Apple's credit card. Like News+, it relies on an existing and widely used application – Apple Pay and its 10 billion transactions – to offer an international credit card with a "  cashback  " offer allowing you to recover 1 to 3% of the amount of purchases. For this offer, Apple has teamed up with Goldman Sachs, the mention of which did not trigger the usual applause. Apple was quick to point out that neither Goldman Sachs nor it itself will have access to users' payment data.