So on.But note that you can’t just attach any bonus content. Look carefully and you’ll . See that sumo always offers a content upgrade that is relevant to the article the . Reader just consumed. In the “how to write a newsletter” post, sumo offers a swipe . File of newsletter ideas—perfectly suited.Of course, you could give away something much simpler like a .
Pdf version of the post—but this is rarely a compelling offer. Ideally shop you want to . Give away something so valuable that signing up is a no-brainer.As my friend nathan collier . Writes: guest blogging for leadsguest blogging is where you write a blog post for another . Website.If you’re wondering why you should do this when you could publish the post on .
Your own site, the answer is simple: you can piggyback off a big site’s ‘authority’ . To rank for competitive and high-volume topics that you’d struggle to rank for on your . Site. You can then turn that traffic into leads by linking to a content upgrade . From the guest post.For example, sarah cy wrote a guest post for smartblogger and linked .
Lead Generation Ideas for Retail Businesses
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