Types of Lead Scoring

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Below, you will learn about the main types of Lead Scoring

Manual
Manual Lead Scoring occurs when the process is based exclusively on a person who, considering research and manually assigning points, evaluates which leads offer the greatest potential.

This is an option with low efficiency, since it does not allow for scalability of the operation. Thus, while other egypt mobile database automate processes and sell more, the business that focuses on the manual will do one customer at a time, which makes everything slower.

Semi-automatic
Here, a spreadsheet system or other simple tools are used to assist manual work.

However, there is an increase in efficiency, but everything still depends on manual work, and it also does not allow for scalability of the operation.

Automatic and simple
Automatic and simple Lead Scoring occurs when tools are automated, providing a numerical score for the lead, using the trial and error method, but it can cause ambiguity in the score.

Automatic and complete
This is when the tools are more robust, as they use two different aspects in the analysis, resulting in two different scores.

Generally, this system takes into account the organization's historical results and what is most relevant to it.