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The “Thanks for subscribing” welcome email
This welcome email is for website visitors who complete a form to receive a content resource or subscribe to your newsletter. Offering content downloads is a very effective strategy for building your subscriber list, but you’ll need to nurture your new contacts early and often if you want to put them on a buying path.
Though “thanks for subscribing” welcome emails can be kept very simple, you should still use this opportunity to introduce your other products or your business as a way of weeding out those who may be only interested in your download.
“Thanks for subscribing” welcome email template:
Hi [name],
Thanks for signing up for [newsletter kuwait mobile number example name]!
As promised, here is the link for your free [name of free offering].
[Link/call to action]
If you’d like more helpful tips on [subject], visit our blog and our resource pages: [link] Or, visit [website page] if you were interested in learning more about [product type you offer].
Best,
[name]
Real-world “thanks for subscribing” welcome email example:
This email from Really B2B goes one step further by offering a phone number to discuss the topic related to the download—a great opportunity to turn a subscriber into a customer:
Example of a welcome email that thanks the reader for subscribing
The reminder email
If you work for a software company (a sneaky powerful CRM platform, for example), you can often tell how excited a new customer is by tracking how long it takes them to start using your product after purchasing it.
If they’re setting things up in the system right away, you can assume that they feel good about their purchase and are motivated to get value out of it. But if they’re not touching it at all, there could be a problem.
Reply to this email if you have any questions. I’m here to help!
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