Much of this growth can be attributed to the smoother checkout experience made easier through the use of mobile wallets, which increased by +46% year over year. As mobile checkout experiences get easier and consumers get more confident in using these mobile-friendly payment options, we expect the mobile migration will continue to reach unprecedented rates.
Consumer-facing apps must be mobile first — note how consumers increasingly embrace TikTok, Shein, and Temu for their shopping needs. The latest angle? With around 18% of orders influenced by artificial intelligence (AI) in the first quarter, the technology is now firmly positioned to keep driving uk whatsapp lead incremental sales. That means brands and retailers need to focus on how AI performs on the mobile screen and optimize the mobile user experience.
What can you learn from first-quarter retail data?
With inflation continuing to come in hot month over month, and the tempered expectations of interest rate decreases, we don’t expect consumers to feel more optimistic heading into the summer months. But you can keep them coming back by understanding their needs and expectations, continuously engaging with loyal customers, and meeting them wherever they choose to shop.
What it means for you
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