Despite the rise of digital marketing, fax remains relevant in several industries due to compliance needs, communication habits, and document security. Here are the top sectors where fax lists still deliver results:
1. Healthcare & Medical
Hospitals, clinics, labs, and medical offices rely heavily on fax for secure transmission of patient records and referrals.
Marketing medical equipment, pharmaceuticals, or healthcare services via fax reaches key decision-makers effectively.
2. Legal & Law Firms
Law offices often use fax for fax lists confidential client communications and document sharing.
Fax marketing suits legal software providers, continuing education, and professional services targeting attorneys.
3. Financial Services
Banks, credit unions, and insurance companies still use fax for secure document exchange and regulatory compliance.
Ideal for marketing financial software, consulting, or insurance products.
4. Government & Public Sector
Many government agencies continue faxing due to legacy systems and security protocols.
Outreach to municipal offices, regulatory bodies, or contractors often succeeds via fax.
5. Education
Administrative departments in schools and universities use fax for official communications.
Educational product vendors and training providers find fax lists valuable for targeting these offices.
6. Manufacturing & Industrial
Suppliers, distributors, and manufacturers often fax purchase orders and invoices.
Marketing equipment, parts, or services via fax can be highly targeted.
7. Real Estate & Property Management
Real estate offices, property managers, and appraisal companies use fax for contracts and communications.
Useful for marketing financial services, maintenance, or investment opportunities.
Why Fax Still Works in These Industries
Regulatory Compliance: Fax is often required or preferred for secure, auditable transmissions.
Established Habits: Many professionals trust fax over email for sensitive info.
Lower Digital Saturation: Less competing noise than email or social media.