In the last years, the sales formats used commercialisation actions with many changes in use. Today we meet with marketing 4.0, a form of sales that aims to increase sales for businesses through collaboration with clients. For many years marketing has been used by businesses to sell their products and strategies to consumers, but thanks to Marketing 4.0 we have gained new customers and provided better business experience in a meta where businesses are actively working.
We analyze the evolution of marketing as it is more current, we amazon database have passed by marketing 1.0, 2.0, 3.0 and now we are using the actions of 4.0.
First definition of marketing, is the set of actions that are based on pre-market and competitive investigations, to be able to understand the behavior of the consumer and to be able to have some of the actions and strategies sean ejecutadas of an efficient form, the object of the marketing marketing is captured and loyal to new people clients through communication and sales techniques.
Conceive the evolution of Marketing
Evolution of Marketing
Marketing 1.0:
The best way to define marketing 1.0 is product, product and product, it is placed in the sale of the product and it is necessary to understand its characteristics and value to fulfill the need to sell to the consumer.
Marketing 2.0:
With the technology behind the hands of the consumer, the marketing effort has not been as strong in the product as the importance and priority of the consumer, which is the main objective of the business is to build customer loyalty and satisfaction.
In The Cloud Group we offer marketing services, if we are ready to implement a social media strategy, we contact professionals to market your projects
The products are not only complacent with a functional necessity but there is also an urgent need to differentiate the other products in the same category, because they have more “proposed value”, with this evolution of Marketing 2.0 using IT technology , use herramientas and methods for manipulate and distribute information.