With the arrival of digital transformation, consumers increasingly demand excellence in service throughout the micro-moments of the purchasing journey. To make this happen, CRM offers solutions such as:
Business process control
A platform focused on customer relationship management makes it possible to organize and control sales stages in one place. This way, salespeople can quickly and easily understand what stage each negotiation is at .
Organized data
Another solution that CRM offers is the secure cameroon phone number resource organization of business data. Through the tool, the sales team can easily record the history of interactions and the reasons for unsuccessful negotiations.
Integrations
An important factor in good Customer Relationship Management is the possibility of integration with other tools, such as calendars, marketing automation software , and even email. This makes sales more agile , as salespeople can access everything they need without switching between different platforms.
Personalized service
By combining all the solutions, we have the result of personalized service focused on the true needs of our customers. This makes it possible to anticipate needs and offer products and services at the right time.
What is an ERP?
Enterprise Resource Planning (ERP), which in Portuguese means planning the company's resources, is a software that focuses on assisting in the broad management of the company. Thus, its functionalities integrate information from several areas, for example, Finance, Accounting and Human Resources (HR).
One of its main features is the possibility of contracting in modules, according to the business needs. With interconnected communication flows, all areas communicate simultaneously , reducing the effort to share information.
In general, the central idea of an ERP is to reduce costs by improving the company's processes.