If done correctly, the inverted funnel will bring you the most qualified

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Once you've guided your audience through albania email list awareness, articulation, and community so that they resonate with and like you, make gentle suggestions to continue their journey elsewhere, like inviting them to listen to an educational podcast episode.

and engaged people. They will then willingly leave social media to purchase something from your website, read your book, or attend a webinar.

Social Posting Strategy Action Posting Example
Going back to the previous AI example, an action post in the sequence could be: "I'm inviting top AI experts to my conference to teach our community about this emerging technology and make sure no one is left behind. Do you have a ticket?"

The final call-to-action echoes the initial theme. You take people on a journey, show that you understand the challenges they face, have overcome them yourself, and want to shorten their learning curve by connecting them with experts.

It’s critical to put generosity first, not sales. You build a community that will raise their hands in excitement when you have something that can help them achieve their goals.

Katie insisted that the "" Making followers feel recognized, respected, appreciated, and cared for fosters the intimacy that social media has promised since its inception.