Slider images and banners

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However, not everyone likes "fir trees". As you know, pensioner Vyacheslav Stepanovich from Biysk was indifferent to the tree installed in the city, but that's another story;)

Simplifies the choice . Seeing special New russia company email list Year selections on websites, it is easier for the user to concentrate their attention and make a decision. If you force the user to choose for a long time, then the likelihood increases that they will postpone the decision and will not return to your website.
Improves behavioral factors. New relevant sections with special events and gamification elements always generate increased interest. Visitors stay on the site longer and improve the viewing depth indicator.
As a result of the above, thematic design of the site stimulates users to make purchases and, ultimately, increases sales.

So, what are some ways to create a festive atmosphere on your website?

Appearance
The most obvious and integral thing that is designed to create the appropriate atmosphere is the visual design of individual elements and the design as a whole.


The very first, obvious and simple thing that everyone can do on their website is to add or replace images in the slider. They are the first thing a user sees when visiting your website, so it should be aimed at attracting maximum attention. Write here information about a profitable promotion or a call to purchase on special terms, accompanying the inscription with a festive illustration.

This is how Wildberries, for example, solves this problem by hanging banners with a focus on a specific segment of the target audience. By the way, they also added a bit of creativity to the logo, it looks very appropriate and stylish.



Wildberries offers in slider

In addition to sliders, the site also uses simple banners - advertising images that, when clicked, take the visitor to a specific page of a service or promotion. Banners can be located in different parts of the resource: on the main screen, on the side, or in the content flow. Such images are often added to pages offering a product or group of products with a subsequent transition to the catalog: