And the best thing is that you can rely on specialized software

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- LID Editorial 2.- Lefebvre The Law 3.- UNAM 4.- House of Books 5.- Apama 6.- José Hierro Library 7.- Miguel Hernández Municipal Public Library Create your email marketing campaign for World Book Day Email marketing Book Day: reasons to run email marketing campaigns email marketing book day If you are still not convinced to create your own email marketing campaign for Book Day, then you need to know some of the reasons that will give you a clearer vision of why it is a good idea to have this date present in your marketing calendar. In the list below you will find the main reasons: It's a good opportunity to reinforce your brand image , as well as to connect with your target audience. The idea is to get out of the routine to motivate your subscribers and, in turn, attract potential customers with your added value.


Having a detail with your subscribers will help you gmail mailing list retain them and increase their loyalty to your brand. In short, you generate engagement. Offer them a special discount, in this case it can be exclusive content in ebook format. There is no such popular sales strategy on this date, and you can use this to your advantage. Now you are the one in charge of defining the rules. your creativity to surprise your recipients. If you want to attract potential customers, this is a good time, as many will be looking for promotions around physical and electronic books. In fact, you could offer an ebook to those who subscribe and motivate them. You can use this date to evaluate your subscribers' interaction with your emails. This will give you a reliable criterion to work on segmenting your emails in future campaigns.