About a month ago, Butcher shared cuba b2b leads that the Open collection is coming in 200 sets of 80 pieces each. As the pack rolls out, people can opt in and it will be released once demand reaches a minimum of 200%. If demand does not meet minimum requirements, the set will be replaced. The rules and guidelines set out by Jack Butcher for the approval and display of sets mean that holders of the series need to be involved.
open-nft-set-002
After each set and its overall art style are announced, the community will vote. If a set meets the minimum requirements, the set's metadata will be applied to the NFT of random holders who opt in, and the artwork on their NFT will be updated.
This cycle creates a flywheel of awareness and acquisition, as the entire community is incentivized to participate in voting for the 20 sets, regardless of whether their artwork has been revealed. There is also a retention strategy in the game; people want to hold on to those unrevealed NFTs to see if the artwork they receive is of high value.
This is a fun way to work with the community to create and accumulate value and goodwill.
Rug Radio is a decentralized media platform with a space on Twitter, and on March 21, the team launched the Stubs program to help with retention and reactivation.
The show announces that week's featured artist every Monday.