It also tells the user the next steps to follow

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It gives the client the possibility of downloading a guide completely free of charge. This is a way to make known what you offer. At once it gives the solution to the possible need that the company may have. This shows that you have to forget about purely promotional content and focus on materials that help to persuade. 4.- nDash.co Email from nDash.co What does a registration have to do with sales? Well, it is from this point that the client begins to be interested in your products or services. And confirming to the user that they did it correctly is the beginning of close and frequent communication from that moment on. A good example of this B2B upselling email series is the one from the content creation platform nDash.co, which does exactly what is described above. including the “payment source” to use .


5.- Lumi Lumi's Mail Letting images show petroleum manufacturers email lists your work is another clever way to attract customers and close sales. But as you know, the B2B process doesn't get straight to the point. This is the case of Lumi, a company that offers its packaging and supply chain management software. It doesn't do it directly, but through a newsletter , it spreads all its news. All this is complemented with calls to action that invite people to learn more . For example, using support materials such as a podcast where a testimonial from one of its clients is shown. It is a good technique to motivate other businesses to hire the services. 6.- Peoplevox Email from Peoplevox It is first about offering before selling, giving a sample of your work so that B2B clients are sure that this is exactly what they are looking for.