If double measurement occurs in Google Analytics, the number of page views and bounce rate will not be measured correctly. Page views and bounce rates are important factors for evaluating a website, so it is important board members email lists to understand them accurately. Double measurement occurs when multiple tracking codes are installed or installed in an incorrect way. Therefore, it is important to check Google Analytics regularly and make sure that the number of page views and bounce rate are not abnormal .
Once you are able to measure data correctly, the next step is to analyze the data to increase conversions. When analyzing Google Analytics data, we recommend our "AI Analyst" .
AI Analyst is a tool that uses AI to automatically suggest site improvement ideas based on Google Analytics data. It is recommended for those who want to further utilize the measured data and aim to increase conversions, so please try registering for free.The topic I will introduce this time is "cross-domain".
By setting up cross-domain tracking, you can measure data correctly in Google Analytics even if one site spans multiple domains.
Also, the latest tracking code "gtag.js" is now being issued, so some people may be considering migrating.
This time, we will explain in detail everything from cross-domain terminology to how to set up cross-domain tracking in gtag.js.
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What is cross-domain?
Download Tool x Consulting's "AI Analyst" materials (free)
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