Whether positive or negative , reviews directly impact everything from brand reputation to SEO. If used correctly as part of your overall business strategy, they can also provide valuable insights into how to improve your products and increase sales. Let’s look at the various reasons why product reviews are crucial in eCommerce.
A person using a computer description has been list of dubai fax number generated Free use of images from Unsplash Good product reviews help increase sales A recent study found that just 5 favorable product reviews can increase the likelihood of purchase by 270%. If you’re an e-commerce business that doesn’t attract many reviews, you may find it difficult to increase sales.
New customers who are not familiar with your business or products need to see positive reviews from other customers before they decide to buy your products. If you have good reviews, it will be easier for potential customers to build trust in your products and brand and buy from you.
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