Following restaurants trends: there is always this

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Following restaurants trends: there is always this one hit new concept at every point of time, which restaurateurs flock to, but it not a good idea to blindly launch a concept based on a trend. On the contrary, research thoroughly to finda unique and viable concept, according to your market. If you are keen to explore an existing category, identify the top player in that category, and figure out how you can stand apart by offering something extra to your customers.


A confusing restaurant concept: sometimes restaurants free email lists uk make the mistake of trying something a bit too unique and out-of0thebox, which causes more confusing than anything else. If you set your primary goal as only being "different", you stand the risk of alienating your customers, who might overlook you, if your concept does not fit the mould of any common restaurant category. Being unique will be rewarding, only as long as you can communicate it clearly to your audience.




Naming your restaurant: this is a major creative endeavor of its own, and one in which rushed decisions are to be avoided at any cost. If you want to maximize restaurant business plan feasibility Dubai , it is advisable to consult a naming or branding agency to develop a name; or you can use a temporary "working name" until you define your strategy. Deciding the name before having the brand story or strategy in place can cause great confusion.