Below we will describe the procedure for compiling a reference list in its original interpretation. In essence, this document can be considered a kind of business card of the company, since usa phone list familiarization with it provides an opportunity to objectively look at the current state of the business, characterize the prestige of the brand and even identify market advantages.
Reference list
Source: shutterstock.com
The reference list may include:
fragments of an object;
video/audio;
design sketches;
tools, machines or individual units;
materials;
articles, notes;
works of art.
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Why and who needs a reference list
Correctly formatting a reference list allows you to communicate a number of important pieces of information:
How long has the company been trading?
What are the main areas of its activity?
What does the company's product range include?
What volume of products can it produce?
How many large transactions were completed in the past period?
Does the company work with regular clients, what is their share?
Are its products consumed by well-known brands with a good reputation?
Most often, an organization's reference list includes photos of completed projects and contact information of clients so that they can be contacted to clarify the details of the concluded transaction and to find out the opinion of customers directly.
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Who needs a reference list?
Do not think that a reference list is necessary only when a company is engaged in industrial production or construction. A document that is truly drawn up according to all the rules will increase sales of any product.
When publishing a reference list on the organization's website, the sections "About the company", "Our clients" and "Feedback on work" should still be present - the audience primarily judges the company by them. If information about your activities attracts the attention of the target consumer, thanks to the reference list he can better evaluate the prospects for cooperation.
If you sell only goods, it is not necessary to list individual transactions. Otherwise, the document will be overloaded, which will prevent you from highlighting valuable information and giving a fair assessment of the company. Record agreements on wholesale deliveries to major partners.