What is the benefit of having My Credit in your store?

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Selling on credit can be very advantageous for a store. However, to do so, it is necessary to maintain organization and ensure security in negotiations.

With this in mind, our own credit management system , Meu Crediário, offers several solutions for retailers and has been changing the scenario for many businesses, ensuring excellence and increased sales.

To confirm all of this, today, I'm going to tell you the benefit of having Meu Crediário in your store, showing you what changes in the performance of your business's credit when you work with the system.

Initially, we can say that when the store works with our solution, we basically help in three points:

Organization of credit;
Credit analysis model;
Collection automation .
However, the topic in focus here will be how Meu Crediário increases store revenue and improves results . Therefore, we will address what we propose to do and what actually happens when store owners understand that credit is a sales channel within the store.

What changes in the store with My Credit
To talk about the benefits of using Meu Crediário , I usually use the term “alligator’s mouth”. In short, what you should do is open the alligator’s mouth.

To make this clear, we have prepared a special video. You can watch it below or continue reading. Let’s go!

YouTube video
When I point to the alligator's mouth, I am referring to the design that forms between the curve of the sales graph and the default graph.

Many stores, when they enter into a credit sale operation, usually ios database encounter an upward trend, causing the line on the graph to rise, right?

The default line is usually more linear. Sometimes it can even go up or down a little more, but without much variation.

The store will then probably decide to increase its credit sales, attract more customers, and seek to increase its operations and revenue. However, as sales increase, so does the default rate.

When the store works with Meu Crediário , however, things happen quite differently. It keeps growing in the credit line and we seek the opposite, bringing default rates down.

Meu Crediário, therefore, improves results, in general, increasing the limit for low-risk customers, providing greater purchasing power for those who actually pay and reducing risks with defaulting customers .

As a result, the default line falls, maintaining the opposite movement to that of sales. This opposite shape of both lines is what I call the alligator's mouth – because it does indeed look like one.

Sales with security and balance
In addition to the alligator's mouth, which basically means an increase in sales and a decline in defaults , at Meu Crediário , we seek to maintain a balance in sales for different customer profiles.

To do this, the system allows you to know the customer profile .

We then categorize the sales risk profile, placing customers in a classification from A to E. The closer to the letter A, the lower the risk of default on the sale. And the closer to E, the higher the risk.

Based on this classification, we were able to help the store increase the limit for customers A, B and C, who are those who have a better payment.

However, it is worth mentioning that this does not mean that the store will no longer sell to customers with risk D, for example.

In fact, what happens is that the limit for this customer D will be different, being a lower credit limit. This is how we maintain a certain level of prevention and security for the store.

In short, Meu Crediário seeks a balance point based on this classification.

On one side, there will be customers with a higher limit, who are those with greater ease of payment . And on the other, customers with a lower limit, who have less ease of payment. This way, sales are much safer.

Work the base and resell to customers
Another benefit of having Meu Crediário in your store is the possibility of working with your customer base by reselling to them.

By identifying the risk profile of customers and other similar details, it will be possible to identify the qualified customer base that the store has. In other words, it identifies those customers who pay on time or even those who, if they are late, are 30 days late but pay.

Knowing all this, the Meu Crediário system helps the store to resell to these consumers. We therefore make customers A, B, C and D become recurring and loyal customers to the store.

In short, Meu Crediário improves the store's results, in general, by increasing the limit for low-risk customers, providing greater purchasing power for those who actually pay and reducing risks with defaulting customers.

All of this sounds really advantageous, doesn’t it? And these are just some of the obvious benefits of working with Meu Crediário.