Google Ads in Ukraine: overview of trends for 2024
Posted: Sun Jan 26, 2025 10:56 am
We continue to get acquainted with the trends of 2024. Blog readers already know what will happen with SMM and SEO next year, and Iryna Storozhko , COO at GreenSky agency, lecturer at the WebPromoExperts Academy, told how to build digital marketing communications in the new year.
Based on Iryna's powerful speech at the seminar from UKRSIBBANK BNP PARIBAS GROUP , middle east rcs data as part of the special program "Women in Business" to support female owners and managers in small and medium-sized businesses, we wrote an article about trends in advertising, and also supplemented it with the opinions of our experts.
In 2023, Google Ads in Ukraine experienced a significant update, accompanied by an expansion of advertising budgets for users. Next year, Google predicts an increase in advertising budgets in Ukraine by 11.71%, compared to current volumes. Significant emphasis is placed on the implementation of artificial intelligence in various aspects of the platform, promising even the ability to generate advertising creatives based on the characteristics of your own site and products directly within Google Ads. This promises to be an interesting stage of development, integrating future technologies into the advertising process.
Based on Iryna's powerful speech at the seminar from UKRSIBBANK BNP PARIBAS GROUP , middle east rcs data as part of the special program "Women in Business" to support female owners and managers in small and medium-sized businesses, we wrote an article about trends in advertising, and also supplemented it with the opinions of our experts.
In 2023, Google Ads in Ukraine experienced a significant update, accompanied by an expansion of advertising budgets for users. Next year, Google predicts an increase in advertising budgets in Ukraine by 11.71%, compared to current volumes. Significant emphasis is placed on the implementation of artificial intelligence in various aspects of the platform, promising even the ability to generate advertising creatives based on the characteristics of your own site and products directly within Google Ads. This promises to be an interesting stage of development, integrating future technologies into the advertising process.