Guide to Optimizing Ecommerce Product ALT Tags
Posted: Mon Jan 27, 2025 5:20 am
Welcome back to a new in-depth look at SEO copywriting!
As you can imagine, people's interest in products to buy on an ecommerce also passes through the photos and images that represent them. Users want to have a clear idea of the characteristics of the products they intend to buy, and webmasters should pay as much attention as possible to the quality of the images for both people and search engines.
Image search engines like Google Images are becoming increasingly the usage of facebook database important, and consequently optimizing all SEO aspects of images is crucial to facilitate our positioning strategies.
What is the ALT tag for images?
ALT Text product photos ecommerce
How to Optimize ALT Tags for Ecommerce Product Photos
The ALT tag (more precisely: image tag alternative attribute ) is very important in order to maximize the readability of the contents of a page, since it facilitates the accessibility of images to search engines.
This modifier allows you to define a description of the image that is indexed by crawlers that scan the website. With this field you can provide a descriptive text that will be returned to the user whenever the image is not accessible.
If an image is not loaded by the browser or if the graphic display support function is disabled, the text entered in the ALT field will be returned instead of the file instead of the missing image icon.
The ALT tag is read by software used by people with reduced vision to compensate for these limitations, so it also turns out to be an important factor in terms of user experience .
As you can imagine, people's interest in products to buy on an ecommerce also passes through the photos and images that represent them. Users want to have a clear idea of the characteristics of the products they intend to buy, and webmasters should pay as much attention as possible to the quality of the images for both people and search engines.
Image search engines like Google Images are becoming increasingly the usage of facebook database important, and consequently optimizing all SEO aspects of images is crucial to facilitate our positioning strategies.
What is the ALT tag for images?
ALT Text product photos ecommerce
How to Optimize ALT Tags for Ecommerce Product Photos
The ALT tag (more precisely: image tag alternative attribute ) is very important in order to maximize the readability of the contents of a page, since it facilitates the accessibility of images to search engines.
This modifier allows you to define a description of the image that is indexed by crawlers that scan the website. With this field you can provide a descriptive text that will be returned to the user whenever the image is not accessible.
If an image is not loaded by the browser or if the graphic display support function is disabled, the text entered in the ALT field will be returned instead of the file instead of the missing image icon.
The ALT tag is read by software used by people with reduced vision to compensate for these limitations, so it also turns out to be an important factor in terms of user experience .