You will be redirected to Google Ads
Posted: Mon Jan 27, 2025 5:33 am
Launching Google Maps Ads
Go to Google My Business and select “Create an ad” from the side menu:
google maps setup
where you need to select the goal of the advertising campaign. Several options are available: "Get more calls", "Increase the number of sales and registrations on the website", "Increase the number of visits to the local store".
google adsNow, use the slider to set the radius in which users will see your ads on Google Maps. We recommend avoiding too small a radius, otherwise you will greatly limit the audience. But you should also avoid making it too large, to avoid non-targeted impressions.
The next step is especially important. You need to specify a list of keywords china email list for which your ads will be displayed on Google Maps. Approach this issue with full responsibility. Choose only relevant keywords. The system will automatically give hints on additional keywords. Add those that are exactly right for you. Usually 7-10 keywords are enough.
keywords
Now it remains to compose a text description. There are not many possibilities here. There are only short titles and descriptions. Therefore, be concise, try to fit in all the most important things.
how to evaluate the effectiveness of advertising in google mapsFinally, you need to choose the budget for the advertising campaign. Depending on the amount, the audience reach and the number of clicks will differ. By the way, payment is charged for clicks, not for impressions. Therefore, it is important to set up the ad correctly and select relevant keywords. Otherwise, you will pay for non-target impressions and clicks.
Go to Google My Business and select “Create an ad” from the side menu:
google maps setup
where you need to select the goal of the advertising campaign. Several options are available: "Get more calls", "Increase the number of sales and registrations on the website", "Increase the number of visits to the local store".
google adsNow, use the slider to set the radius in which users will see your ads on Google Maps. We recommend avoiding too small a radius, otherwise you will greatly limit the audience. But you should also avoid making it too large, to avoid non-targeted impressions.
The next step is especially important. You need to specify a list of keywords china email list for which your ads will be displayed on Google Maps. Approach this issue with full responsibility. Choose only relevant keywords. The system will automatically give hints on additional keywords. Add those that are exactly right for you. Usually 7-10 keywords are enough.
keywords
Now it remains to compose a text description. There are not many possibilities here. There are only short titles and descriptions. Therefore, be concise, try to fit in all the most important things.
how to evaluate the effectiveness of advertising in google mapsFinally, you need to choose the budget for the advertising campaign. Depending on the amount, the audience reach and the number of clicks will differ. By the way, payment is charged for clicks, not for impressions. Therefore, it is important to set up the ad correctly and select relevant keywords. Otherwise, you will pay for non-target impressions and clicks.