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It should be noted that this increase in popularity is closely linked to a messaging channel's ability to facilitate more personalized and direct communication with customers, features that are no longer a mere preference in today's market, but a necessity. In fact, 76% of consumers in 2021 reported feeling frustrated when companies don't provide personalized experiences in their marketing.

8Another exclusive advantage? Asynchronous messages, a concept uae whatsapp list that we all know, although we have not heard or used the term itself. It refers to a type of conversation in which the exchange of messages can occur even if both parties are not available to chat. This allows both users to chat whenever they want and offers great flexibility and convenience. No more waiting in line or putting everything aside to dedicate your full attention to a customer service inquiry.

Customers can even send messages when the business is closed, and trust that they will receive a response when agents come to the office the next morning or, if using automated chatbots, 24 hours a day (more on this below ).Person sitting on the stairs of an office wearing a jean shirt and khaki pants.