Tips for Success with Visual Content
Posted: Thu Jan 30, 2025 7:29 am
Contents
1 The Relevance of Visual Content
1.1
1.2 What types of visual content exist?
2
3 Get Identification Thanks to Your Images
The production of visual content , with video as the main option, is essential to enrich and make effective your participation in Social Networks.
You can't expect your business to succeed if hotel email list you're missing out on the big moment that audiovisual content is experiencing in content marketing. In fact, Hubspot 's State of Inbound indicated that 56% of marketing professionals plan to use YouTube in their content strategy for next year .
This allows us to understand that Visual Content is currently an extremely important fact for all effective marketing strategies , where the aim is to promote not only the increase in leads or traffic, but also greater engagement with the content.
It is clear to think that our audiences are becoming more visual beings, because with the speed of content they receive daily, they take with great caution and interest the images and videos they see in articles, social networks and in email marketing.
Therefore, you have to be careful with what you develop, because it is not enough to place a “nice or attractive” video; just like with the articles you publish, your visual content must be of the highest quality, with clear objectives and information that corresponds to the needs that your audience requires to solve.
You must produce original, relevant content that provides value to the reader . However, you must not neglect the format in which you present it, nor the medium. Social networks are the right place for the user to share and spread what you offer. In this sense, images and videos have a very powerful effect compared to text .
[Tweet “Text is still important but has lost ground to images and video #content”]
QuickSprout has put together a fun and very useful infographic to help us analyze this phenomenon that is observed in the main social media such as Facebook, YouTube or Twitter, and that you cannot ignore in your content strategy.
1 The Relevance of Visual Content
1.1
1.2 What types of visual content exist?
2
3 Get Identification Thanks to Your Images
The production of visual content , with video as the main option, is essential to enrich and make effective your participation in Social Networks.
You can't expect your business to succeed if hotel email list you're missing out on the big moment that audiovisual content is experiencing in content marketing. In fact, Hubspot 's State of Inbound indicated that 56% of marketing professionals plan to use YouTube in their content strategy for next year .
This allows us to understand that Visual Content is currently an extremely important fact for all effective marketing strategies , where the aim is to promote not only the increase in leads or traffic, but also greater engagement with the content.
It is clear to think that our audiences are becoming more visual beings, because with the speed of content they receive daily, they take with great caution and interest the images and videos they see in articles, social networks and in email marketing.
Therefore, you have to be careful with what you develop, because it is not enough to place a “nice or attractive” video; just like with the articles you publish, your visual content must be of the highest quality, with clear objectives and information that corresponds to the needs that your audience requires to solve.
You must produce original, relevant content that provides value to the reader . However, you must not neglect the format in which you present it, nor the medium. Social networks are the right place for the user to share and spread what you offer. In this sense, images and videos have a very powerful effect compared to text .
[Tweet “Text is still important but has lost ground to images and video #content”]
QuickSprout has put together a fun and very useful infographic to help us analyze this phenomenon that is observed in the main social media such as Facebook, YouTube or Twitter, and that you cannot ignore in your content strategy.