And now?
Facebook says they are making these changes to ensure that spammy content doesn't overwhelm the content people actually want to see from their friends and Pages they follow. If you as a Community/Social Media Manager don't engage in any of these practices, you can rest easy. However, a few tips are worthwhile:
Don't underestimate your audience. They will like, comment and share your posts if the content warrants it.
Improve your ad targeting. “Too much is too much.” Not everyone can be interested in your content.
Generate original, quality content. Focus optometrist accurate email list on providing a better experience for your users. With the latest changes to the News Feed, Facebook is giving greater relevance to links that present this type of content, a similar assessment to the one currently carried out by Google with its new algorithms. From now on, the Facebook Pages Administration Panel marks with a star the content that has received the most interaction from fans:
Facebook_attractive_content
In the example we can see, the post that Facebook marks as “attractive” is a link to an article that has twice as many characters, more multimedia content and a higher quality of writing than the two articles shared previously.
What do you think about Facebook's News Feed Improvements to Avoid Spam Content? Do you think this can contribute to better user interaction? Or is it just another ploy to get brands to spend more money? Leave us your comments.
Coincidence? I don’t think so
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