Best Calls to Action That Are Proven to Increase Clicks and Leads
Posted: Sat Feb 01, 2025 5:01 am
I hope you enjoy this blog post. If you want Hello Bar to increase your leads, click here. .
Author:
Michael Wicker
published
July 29, 2024
call to action phrases
The importance of calls to action in digital buy a motorcycle owner mailing list marketing cannot be underestimated. These phrases are vital to converting website visitors into leads and customers .
The lead has somehow connected with your business, such as signing up for your newsletter. On the other hand, the customer has gone one step further and made a purchase, investing in your product or service.
With website traffic and ever-growing engagement , conversions are what truly determine the success of your customer journey. That’s why you should think carefully about your call-to-action phrases.
Call to Action: Statistics and Interesting Facts
Before we discuss tips and strategies, let's look at a few facts and statistics about calls to action that show how important calls to action have become:
Embedding calls to action into videos can increase CTR by as much as 380% .
Personalizing calls to action can improve performance by 202% compared to basic calls to action.
Calls to action with more white space and less visual clutter can increase conversion rates by up to 232% .
Adding an arrow to your CTA button can increase clicks by 20% .
Given these facts, how do you choose the best call to action phrases for your content?
What does call to action mean?
A CTA or call to action refers to a prompt or instruction that is intended to elicit an immediate response or encourage the audience to take immediate action.
Calls to action are commonly used in sales and marketing to direct users to take actions that benefit the business.
This could be subscribing to your newsletter, purchasing a product, or following you on social media.
In most cases, CTAs come as text on a button. This way, they attract attention to themselves and include anchor text in the link.
You may also like
Different Types of Calls to Action and How to Use Them Effectively
Use CTA tools for better results
The Importance of Good Call to Action Software on Your Website
Using the right call to action tools will improve the effectiveness of your marketing campaigns.
AI-powered call-to-action generators like Writesonic, Jasper, and Copy.ai provide advanced features to help you create compelling and optimized calls to action that will resonate with your audience.
These tools analyze user behavior and preferences to suggest high-converting calls to action that align with your goals. Implementing calls to action into your . is even easier with call to action software like Hello Bar.
With Hello Bar, you can automate your marketing efforts and convert leads and customers without doing any active work.
Hello Bar also allows you to create floating bars, exit popups , and other dynamic assets that can help grab visitors' attention and increase conversion rates .
You may also like
Hello Bar Inline: A New Tool for Adding Calls to Action to Blog Posts
Ways to Use Calls to Action (CTAs) in Your Marketing Strategy
43 Best Calls to Action That Are Proven to Increase Clicks and Leads
Now let's get to the fun part. What call to action phrases work best based on research? We've been implementing and A/B testing CTAs, so we have plenty of suggestions to share.
1. Click here to find out all the details
Sometimes it's best to keep it simple and clear. You'll increase conversions if you tell your readers the benefits of clicking the CTA button.
No surprises or hidden meanings. What you see is what you get.
Of course, you can customize your call to action phrase. Here are some examples:
Click here to find out how we did it (revealing your secret recipe)
Click here to read our Frequently Asked Questions (answers to all questions from potential clients)
Click here for more details (similar to the main example, but less formal)
Experiment with different options to see which one works best for your audience.
2. Download now
This is another simple but effective call to action phrase. It tells the visitor exactly what happens when they click the call to action button.
Use this call to action when offering a free or paid download, such as a lead magnet . You can also place it on your landing pages for a specific product or purpose. The link will take potential customers to the checkout, sales, or product pages.
Author:
Michael Wicker
published
July 29, 2024
call to action phrases
The importance of calls to action in digital buy a motorcycle owner mailing list marketing cannot be underestimated. These phrases are vital to converting website visitors into leads and customers .
The lead has somehow connected with your business, such as signing up for your newsletter. On the other hand, the customer has gone one step further and made a purchase, investing in your product or service.
With website traffic and ever-growing engagement , conversions are what truly determine the success of your customer journey. That’s why you should think carefully about your call-to-action phrases.
Call to Action: Statistics and Interesting Facts
Before we discuss tips and strategies, let's look at a few facts and statistics about calls to action that show how important calls to action have become:
Embedding calls to action into videos can increase CTR by as much as 380% .
Personalizing calls to action can improve performance by 202% compared to basic calls to action.
Calls to action with more white space and less visual clutter can increase conversion rates by up to 232% .
Adding an arrow to your CTA button can increase clicks by 20% .
Given these facts, how do you choose the best call to action phrases for your content?
What does call to action mean?
A CTA or call to action refers to a prompt or instruction that is intended to elicit an immediate response or encourage the audience to take immediate action.
Calls to action are commonly used in sales and marketing to direct users to take actions that benefit the business.
This could be subscribing to your newsletter, purchasing a product, or following you on social media.
In most cases, CTAs come as text on a button. This way, they attract attention to themselves and include anchor text in the link.
You may also like
Different Types of Calls to Action and How to Use Them Effectively
Use CTA tools for better results
The Importance of Good Call to Action Software on Your Website
Using the right call to action tools will improve the effectiveness of your marketing campaigns.
AI-powered call-to-action generators like Writesonic, Jasper, and Copy.ai provide advanced features to help you create compelling and optimized calls to action that will resonate with your audience.
These tools analyze user behavior and preferences to suggest high-converting calls to action that align with your goals. Implementing calls to action into your . is even easier with call to action software like Hello Bar.
With Hello Bar, you can automate your marketing efforts and convert leads and customers without doing any active work.
Hello Bar also allows you to create floating bars, exit popups , and other dynamic assets that can help grab visitors' attention and increase conversion rates .
You may also like
Hello Bar Inline: A New Tool for Adding Calls to Action to Blog Posts
Ways to Use Calls to Action (CTAs) in Your Marketing Strategy
43 Best Calls to Action That Are Proven to Increase Clicks and Leads
Now let's get to the fun part. What call to action phrases work best based on research? We've been implementing and A/B testing CTAs, so we have plenty of suggestions to share.
1. Click here to find out all the details
Sometimes it's best to keep it simple and clear. You'll increase conversions if you tell your readers the benefits of clicking the CTA button.
No surprises or hidden meanings. What you see is what you get.
Of course, you can customize your call to action phrase. Here are some examples:
Click here to find out how we did it (revealing your secret recipe)
Click here to read our Frequently Asked Questions (answers to all questions from potential clients)
Click here for more details (similar to the main example, but less formal)
Experiment with different options to see which one works best for your audience.
2. Download now
This is another simple but effective call to action phrase. It tells the visitor exactly what happens when they click the call to action button.
Use this call to action when offering a free or paid download, such as a lead magnet . You can also place it on your landing pages for a specific product or purpose. The link will take potential customers to the checkout, sales, or product pages.