This guide showcased how eCommerce russia contact number whatsapp brands should be using cohort analysis to increase sales. Barilliance helps eCommerce brand act on the insights they obtain from cohort analysis.
With Barilliance, you can create personalized experiences and offers for each cohort, setup multivariate experiments to incrementally increase revenue, and ultimately grow your business.
For a glimpse on how to use eCommerce personalization to personalize cohort experiences, click here.
And, if you would like to speak to a personalization expert and see if Barilliance is the right partner for you, you can request a one on one demo here.
May 26, 2023 | Stephan Serrano
Improving your retention rate is a massive opportunity. This article breaks down successful retention strategies, including examples from Starbucks, Chase, Instacart, and more.
An often cited study by Bain & Company (in conjunction with Harvard Business School) has said that a 5% increase in retention can improve profitability by as much as 55%.
Implementing the lessons learned from these top retention marketing strategies will increase profitability in three major ways:
Increases LTV of customer - As you increase the frequency and amount that each customer spends with you, you are directly impacting the LTV and profitability of each customer.
Enables new sales channels - by increasing the LTV of your average customer, you can afford to spend more on customer acquisition.
Increases AOV - This study by Adobe shows that repeat customers make up 40% of sales, while only representing 8% of customers.
Click here to skip straight to the retention marketing examples. Or, read on to first get an overview of how to construct an effective retention campaign.