Here's another tip that should be obvious

[zihadhasan019]

But often isn't. The revelation came towards the end of a web project for a medium-sized business. We needed to contact several regular company employees who were temporarily visiting other business locations, but no-one present had mobile telephone numbers for any of them. The obvious thing was to look up the contact details for the locations they were visiting, on the company website. It was a huge surprise to find the first two numbers failed to connect (either due to typos in the published number, or the published number now being out of service), and the third was answered by someone from a completely different department.


What should have been a two minute job ended email database uk up taking a lot longer; ringing various other numbers and asking if anyone had the correct details for the intended locations. If you have physical 'bricks and mortar' locations, and especially if you do business where customers ring you up for sales inquiries and/or to place an order, do make sure that every telephone number on your website is correct and is formatted to be usable and understandable. Customers have a short attention span and plenty of other places to spend their money.


Don't present them with incorrect or confusing data. Mini Survey A regular audit should be made of all data. Not many sites seem to do this, at least not on a regular basis. A quick survey of various websites for leading UK retailers reveals the following... UK site survey: percentage of telephone numbers with errors, per site. This is not a scientific survey, just a few sites picked at random. Nonetheless, this appears to be damning evidence of the care and attention (not being) given to this easy task.