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What is Black Hat SEO? Definition and context

Posted: Mon Feb 10, 2025 10:57 am
by hasibaakterss3309
And in a way, the techniques that make up Black Hat SEO are a bit like them. They start out winning every duel with a bit of cheating, only to have the hero defeat them in one shot in the end. It is no surprise, therefore, that it is crucial to avoid this in order to have long-term success in terms of web positioning .

Since they are considered unethical, implementing these practices carries various types of penalties from Google and other search engines. In addition, since they are usually practices norway mobile database aimed at web positioning, rather than conversion, they do not always produce great results beyond making a website known.

Let's now look in more detail at which techniques are considered Black Hat SEO and how to identify them . This way, you'll be able to protect your sites from their negative consequences and gradually establish your presence on the web .

Black Hat SEO encompasses various strategies to improve web positioning , which “trick” search algorithms and contradict the guidelines of Google and other search engines. The problem with these strategies is that, in the long term, they have the opposite effect and negatively affect your site’s online presence .

This happened, for example, with one of our clients when he didn't even know us. From one day to the next, he went from being fourth in the results pages to being expelled from Google... But let's take it one step at a time.