This is a feature whose main objective is to capitalize on seasonalities and purchase intentions, that is, to get customers and conversions. In this way, advertisers are provided with the necessary tools to optimize advertising and digital marketing strategies .
This scheduled increase feature seeks to avoid the learning stage with each aggressive change in the allocated budget, allowing always-on campaigns to adapt more effectively to seasonal fluctuations.
This is particularly important so that you can slovenia mobile database take advantage of certain times of the year when purchase intent is highest. This way, you can improve the performance of your Ads campaigns.
What are the main advantages?
This new Meta measure brings with it some considerable advantages:
It is possible to work on continuous optimization of campaigns without compromising their performance and adaptability.
By taking advantage of the seasonality of potential leads, it is possible to maximize the impact of always-on campaigns in seasonalities.
The scheduled increase feature can help reduce costs by automatically optimizing budgets at strategic times.
By adapting quickly to changes, an improvement in conversion rates is expected , since advertising will be more aligned with the user's purchasing intention .
Let's Work Together.
Taking advantage of the opportunities of seasonalities
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