Nowadays, no one can sell anything over the phone. That is especially true for big-ticket items like real estate.
Using the phone to introduce sales is a very basic but extremely important activity in sales in general and real estate sales in particular.
The concept of 'Coldcalling' or Telesales has appeared for quite a while and until now, despite the rapid development of technology and the explosion of the 4.0 industrial revolution, we still cannot stay mailing address example philippines away from this boring and challenging direct marketing activity.
Telephone usage here is counted in both directions: when the sales staff calls the customer and when the sales staff receives the phone call from the customer.
It must be said right away that 80% is a completely subjective number, there are no statistics yet.
But through my own observations, I discovered that out of 10 real estate sales representatives (including those who have worked for 2 or 3 years), 7-8 do not know how to use the phone properly to optimize communication and sales effectiveness.
Assuming you have the right database with fairly complete customer information, here are some classic 'proof of concept' examples of when you're not communicating properly with cold calling: