Segmentation of the target audience
Posted: Wed Feb 12, 2025 4:06 am
Investment life insurance This type of life insurance is similar to the savings type, but its yield is higher. The insurance company invests more of its clients' funds, investing them in a set of financial instruments with both low and medium risk levels. Because of this, you can earn more - or get nothing, if the investment strategy turns out to be unsuccessful. However, the insurance premiums paid will definitely be returned to you at the end of the contract - of course, unless an insured event occurs, since then the insurance company will pay a pre-determined compensation. Often, insurance companies offer the client several investment strategies to choose from - and he can decide how and where to invest the money.
Also, please note that when concluding an agreement, the division of savings into two parts may be specified. The first is a guarantee, which the client will receive in job seekers data any case. And the second is an investment, which depends on the chosen strategy and the market situation. Trends and Innovations in the Life Insurance Market The life insurance market in 2024 is still a conservative industry, as it happens. However, this area is constantly being digitalized. Since 2020, the number of policies issued online has been increasing. For example, in 2020, agents made only 4.7% of sales online, and by 2021 their number had increased to 10.
The trend concerns not only life insurance, but also other segments. For example, today more than 30% of MTPL policies are sold through digital channels. Citizens apply for and renew insurance policies online. It is convenient and takes a minimum of time. For agents, the turn towards digital technologies is also beneficial: working online, there is no attachment to a specific office or city. You can change your place of residence, go to another country, to the country, on vacation. And if there is no representative office of a particular insurance company in the region where the agent lives, it will still be possible to cooperate remotely.
Also, please note that when concluding an agreement, the division of savings into two parts may be specified. The first is a guarantee, which the client will receive in job seekers data any case. And the second is an investment, which depends on the chosen strategy and the market situation. Trends and Innovations in the Life Insurance Market The life insurance market in 2024 is still a conservative industry, as it happens. However, this area is constantly being digitalized. Since 2020, the number of policies issued online has been increasing. For example, in 2020, agents made only 4.7% of sales online, and by 2021 their number had increased to 10.
The trend concerns not only life insurance, but also other segments. For example, today more than 30% of MTPL policies are sold through digital channels. Citizens apply for and renew insurance policies online. It is convenient and takes a minimum of time. For agents, the turn towards digital technologies is also beneficial: working online, there is no attachment to a specific office or city. You can change your place of residence, go to another country, to the country, on vacation. And if there is no representative office of a particular insurance company in the region where the agent lives, it will still be possible to cooperate remotely.