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From Frankfurt to Chemnitz.

Posted: Sun Feb 16, 2025 5:31 am
by ritu500
After the first Digi Summit 2021, it was already clear to us that we wanted to come back. Together with the sazinc organizing team, we planned our keynote on the topic of “Data-based online marketing - challenges and opportunities in 2022” and the workshop “Data-based online marketing - opportunities and potential in e-commerce/lead generation” early on. With the first announcements about us as speakers on LinkedIn, it was clear to us: “Finally” - we were hyped.


The first day was supposed to be easy for us. Today belgium phone number list we were just two of the numerous visitors and listened to the contributions on “Digital Transformation”, “10 Ways to Market on a Low Budget” and “Content Marketing”. With a good mix of keynotes and workshops, we never got tired of following the latest news and updates in the industry. There was always something exciting/new to learn or to gain from the “Questions and Answers” ​​panel at the end of each session. After a plentiful lunch buffet, promptly at 12 noon, we continued straight away and delved deeper into “Development of Digital Products and Metaverse & Extended Reality”. There was time for a coffee in between and then we moved on to “Data Protection and Competition Law”. At the end of the day, however, we were finally able to move on to our favorite part, the Digi Summit Networking Event. In a relaxed atmosphere, we reviewed the day. The individual slots were put together to form a holistic picture, and we discussed current and future projects as well as future collaborations.

From viewer to speaker.
Second day, second slot of the day, at 10 a.m.: Our keynote on data-based online marketing - challenges and opportunities in 2022 and opportunities and potential in e-commerce/lead generation was on the agenda. The room was well filled, a good sign of clear interest in a topic that is becoming increasingly important. Without data, sooner or later we will not be able to implement performance marketing in this form.