As for formats, we recommend rotating between:
photos and carousel posts (those with more photos)
video: today in the profile you can post videos with employment data a maximum duration of 60 minutes
reel: excellent and highly recommended, because they have a phenomenal organic reach!
stories: they are one of the contents that stimulate the most interaction. Post more stories a day and stay in touch with your followers
[How to Get Results]
How to make Facebook a real business resource for small local businesses and shops?