Mobile Marketing

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Search Engine Marketing (SEM)
They are marketing strategies within search engines such as Google and Bing, which include paid (sponsored links) and organic dissemination, based on content focused on keywords , with a method known as SEO (Search Engine Optimization).

In both cases, the brand will appear in front of the user, provided that he or she is actively searching for some content that it offers – that is why this is one of the main weapons of Inbound marketing.

10.
Mobile marketing takes into account the characteristics of mobile devices and consumer mobility to offer el salvador mobile database a better experience. Creating responsive sites and targeting ads is just one example.

In this video, Google presents some guidance on Mobile Marketing best practices.

MOOC Digital Marketing - 9.1 Mobile Marketing - Google Get Active
11. SMS Marketing
One of the mobile strategies is SMS marketing, which involves sending information, content, offers and promotions via text message to a cell phone.

Although it may seem like an old-fashioned practice (especially in light of the growth of WhatsApp), sending SMS can still bring good results, with an optimal delivery rate and low costs.