What is a responsive website? Discover the real relevance of this

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In a world increasingly immersed in technology, one of the fastest growing trends is the use of smartphones. The mobile market has been impacting the digital environment , and companies that want to be successful in this environment must be aware of this.

In this scenario, one of the main concerns is having a responsive website. But what exactly is this type of website? Why is it important? How can a company have this type of website? Don't worry, in this post we will teach you everything about it.

What is a responsive website?
In general terms, a responsive website is a website model whose buy phone numbers in bulk adapts to different screen sizes and formats, such as tablets and smartphones. Font sizes and layout types are adjusted so that user navigation is as fluid as possible.

You know that website that you access from a mobile device and that adjusts to the smartphone screen and you don't have to make any effort to access the content, such as zooming in? This is a responsive website, and it is very important both for the user, who can access the content of interest more easily, and for the company, which keeps users on the portal and is more efficient in achieving its objectives.

What are the advantages of a responsive design on the portal?
Improved user experience
User experience is directly linked to the portal's results. Your consumer may stop buying and leave your website because they didn't find what they wanted or because it was difficult to navigate.

Better score for Google searches
Google takes several factors into account when organizing search rankings, and a responsive website has a higher score and greater chances of ranking at the top of Google.

Increased page speed
The loading time of a regular website on a mobile device is longer than that of a responsive website, which is already designed to adapt to the screens.

It is worth mentioning that speed is one of Google's ranking factors, which gives preference to faster websites when presenting search results, impacting the increase in the number of accesses.

Increase in sales and conversion rates
A good user experience means that users can find what they are looking for on your website, see calls-to-action more easily, stay longer and promote your brand. All of these factors increase conversion rates and, consequently, sales .