RSA ads made easy. How to do it?
Posted: Wed Feb 19, 2025 6:55 am
Learn how to master responsive search ad copy in 5 steps. Create ads that best match each search query.
RSA, or Responsive Search Ads, are now the only standard search campaign type you can create in Google Ads. With this ad format, you enter up to 15 headlines and four descriptions, and Google will mix and match them into ads that best fit each search.
But you’re not just dealing with 15 headlines and four honduras phone number data descriptions. You’re dealing with combinations and permutations that have to make sense. So today, we’re going to share with you a simple five-step process for writing responsive search ad headlines and descriptions that will help you get the most out of this ad type.
Full control over ad texts
Some PPC specialists will want to keep their ads under control so much that they pin individual headlines to individual positions to ensure that specific headlines will be displayed in a specific position.
Benefits : For highly regulated industries that are prone to Google Ads denials , like finance or healthcare, such a review may be the only way to ensure you are legally covered.
RSA, or Responsive Search Ads, are now the only standard search campaign type you can create in Google Ads. With this ad format, you enter up to 15 headlines and four descriptions, and Google will mix and match them into ads that best fit each search.
But you’re not just dealing with 15 headlines and four honduras phone number data descriptions. You’re dealing with combinations and permutations that have to make sense. So today, we’re going to share with you a simple five-step process for writing responsive search ad headlines and descriptions that will help you get the most out of this ad type.
Full control over ad texts
Some PPC specialists will want to keep their ads under control so much that they pin individual headlines to individual positions to ensure that specific headlines will be displayed in a specific position.
Benefits : For highly regulated industries that are prone to Google Ads denials , like finance or healthcare, such a review may be the only way to ensure you are legally covered.