HOW TO PUBLISH A PROFESSIONAL WEBSITE
Posted: Mon Dec 23, 2024 5:47 am
In our last published article in this category, entitled: My website doesn't attract visitors, we addressed the issue of the lack of specific planning for the Web environment. With its success, breaking the record for website accesses in the last 30 days, we understand not only the controversy surrounding the subject, but also the lack of good information on the topic.
Of course, there are a million other blogs that cover the subject, but the problem is that most websites that cover digital marketing are focused on demonstrating their expertise and knowledge to other professionals in the same field. This makes the subject almost unreadable for entrepreneurs in other fields due to the excess of technical terms.
Planning the publication of the website
During this period, the ideal thing to do is to define your priorities. What buy saudi arabia number every new client need to know about our company? How can we highlight our differentiators? This is the first and most important step, which, surprisingly, is often overlooked, perhaps because it seems too obvious.
The possibility of being found by potential customers on the Web draws our attention to two groups: Those who know our company, who will access the site in search of specific information related to products or services; and those who do not know the company, and who will probably also be looking for these items, but who we still need to pass on their credibility approval.
This means that it is not enough to simply display your products, as in a physical store window; you will need to prove that you are worthy of receiving your requests and serving them with excellence.
A Professional Website Conveys Confidence
Within every business segment there are language codes that are common to its members: technical terms, posture, slang, demonstrations of excellence or greater importance, etc. These items need to be taken into consideration in order to create a relationship of affinity with new users. They need to know that they have come to the right place.
Of course, there are a million other blogs that cover the subject, but the problem is that most websites that cover digital marketing are focused on demonstrating their expertise and knowledge to other professionals in the same field. This makes the subject almost unreadable for entrepreneurs in other fields due to the excess of technical terms.
Planning the publication of the website
During this period, the ideal thing to do is to define your priorities. What buy saudi arabia number every new client need to know about our company? How can we highlight our differentiators? This is the first and most important step, which, surprisingly, is often overlooked, perhaps because it seems too obvious.
The possibility of being found by potential customers on the Web draws our attention to two groups: Those who know our company, who will access the site in search of specific information related to products or services; and those who do not know the company, and who will probably also be looking for these items, but who we still need to pass on their credibility approval.
This means that it is not enough to simply display your products, as in a physical store window; you will need to prove that you are worthy of receiving your requests and serving them with excellence.
A Professional Website Conveys Confidence
Within every business segment there are language codes that are common to its members: technical terms, posture, slang, demonstrations of excellence or greater importance, etc. These items need to be taken into consideration in order to create a relationship of affinity with new users. They need to know that they have come to the right place.