Not optimizing your video for search
Posted: Thu Feb 20, 2025 4:55 am
Google looks for metadata attached to videos – such as keywords and phrases that talk about the subject – to index the content in its search engines. Using keywords in the title, description, and including categories and tags will help your video marketing strategy, helping your audience find your video.
Not including a call to action
Before producing each piece of content, always israel mobile database yourself one question: why are you making this video and what do you want people to do after watching it?
A call to action (CTA) is the term used to designate your audience’s next step. Therefore, a good tip is to use supporting text for your user, so that they follow a flow of actions. For example: “request a quote for your service” or “download your product’s ebook”.
If you don't include a CTA, you're certainly missing out on an excellent opportunity to use videos to support your sales.
Do not include the link to your products
If you invite your audience to learn more about your products, you need to include a link to your page, website, channel or store. The suggestion is to include the web address somewhere in the first few lines of the content description. This way, your audience won't waste time searching for information on your website.
Not including a call to action
Before producing each piece of content, always israel mobile database yourself one question: why are you making this video and what do you want people to do after watching it?
A call to action (CTA) is the term used to designate your audience’s next step. Therefore, a good tip is to use supporting text for your user, so that they follow a flow of actions. For example: “request a quote for your service” or “download your product’s ebook”.
If you don't include a CTA, you're certainly missing out on an excellent opportunity to use videos to support your sales.
Do not include the link to your products
If you invite your audience to learn more about your products, you need to include a link to your page, website, channel or store. The suggestion is to include the web address somewhere in the first few lines of the content description. This way, your audience won't waste time searching for information on your website.