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Using advanced technologies to analyze user behavior, Miller popularized the use of data to segment prospects and deliver content tailored to each stage of their buying journey. This set a new standard for lead qualification , where we no longer just generate contacts, but cultivate authentic relationships with prospects. Thus, Jon Miller has succeeded in evolving BB marketing by integrating inbound marketing and Account-Based Marketing (ABM) strategies, placing automation at the heart of commercial operations, and offering companies tailor-made solutions to improve their return on investment.


discover miller marketing automation, the ultimate czech republic cell phone number list solution to optimize. automate your processes, personalize your messages and increase your return on investment thanks to innovative tools adapted to your needs. Jon Miller: The Pioneer of Marketing Automation and Lead Generation Jon Miller, a digital marketing icon , has been instrumental in the evolution of lead generation practices and marketing automation. Through his forward-thinking and innovation, he has transformed the way businesses engage with their prospects.


His career began at a technology company where he quickly realized that the future of marketing lay not only in creativity, but also in the effective use of data and technology tools. Co-founder of Marketo, a marketing automation platform that revolutionized the industry, Jon introduced intelligent solutions that enabled businesses to manage their marketing campaigns with unprecedented efficiency. A key element of this success was Marketo’s ability to integrate different lead generation techniques into a single platform, allowing marketing teams to focus their efforts on strategic initiatives rather than repetitive tasks.