What does the recipient do in this case?

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Evacuate from the site. It is very important to take your users seriously, that is, to provide them with content they can count on. Does Lack of Call to Action Affect Bounce Rate? A call to action asks the user to take action. You can't leave the recipient unsure of what to do after entering the site. If you leave them confused, there's a good chance they'll leave the website. A user searching for a training offer will be interested in the available offer after entering the site.

The right call to action should allow him to move to the latvia cell phone number list page with the list and description of courses as soon as possible. If he is looking for a hotel for the weekend, you can count on an easily accessible search engine and a clear search query from the accommodation. Does a Bad User Interface Affect Your Bounce Rate? Some may think that this is just a matter of aesthetics and does not play a big role in conversion. This is a mistake.

Users expect a functional website that will provide them with everything they need quickly, easily and clearly. There are a lot of websites on the Internet, but there are definitely fewer that are audience-friendly. So, it may turn out that spending time and money on adapting your website for a positive user experience can give you much more than just a beautiful page. It is necessary to adjust the functionality and appearance of the website using the best UX practices. Do not use pop-ups and other intrusive forms of communication with the client excessively.