TikTok boasts over 1 billion monthly active users globally, making it one of the most popular social media platforms in the world . The app has been downloaded more than 3 billion times since its launch , an impressive number that demonstrates its widespread diffusion to say the least.
TikTok is currently the social media platform with the highest engagement rate, with the average user engaging very actively with content.
From an investment perspective, advertising spending on TikTok has surpassed $2.5 billion , a clear sign of the platform’s commercial potential.
In this social network you can panama cell phone number list share various types of content : carousel videos, with scrolling images, instant videos, professional videos, interactive live videos to involve the community live and short-lived content, very similar to Instagram stories.
If we are talking to you about this platform, it is because for you who are reading, regardless of whether you are a freelancer or an entrepreneur at the head of an SME , it could be a real business turning point !
In the next paragraphs we will explain how the platform works, what the TikTok Shop section is , when it will arrive in Italy and above all what the related advantages are for businesses .
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